Stand Out in a Crowded Market: 6 Reasons You Need Fresh Professional Headshots
If you’re reading this post, that's already one compelling reason why it’s time to update your ol’ reliable headshots.
Just kidding! We know it’s not that simple and, maybe, not reason enough to invest in new photos just yet. However, seriously, though, if you’re thinking about it, that’s a telltale sign that your professional headshots might’ve run their course, and that’s okay. It happens.
Now let’s talk about the updated headshots and their importance:
The Importance of a Professional Headshot
A professional business photo or headshot is a must if you want to translate who you are as a professional to a potential employer, client, or your network.
A high-quality headshot clues people in on your personality, helps build trust, and reinforces your credibility, so let’s make it count with ones that are up to date.
Here are six reasons why it’s time to update your professional headshots and give them—and your personal brand—a refresh!
Reason #1. You want to establish credibility.
Whether you use your headshots on LinkedIn or traditional business cards, it doesn’t matter because regardless of the platform, first impressions are everything. So why not make yours a great one with a quality headshot?
A headshot instantly translates your professionalism to colleagues, clients, or anyone in your network, helping you establish trust that will come in handy in business and work.
Moreover, in today's digital age, where interactions are often virtual, a professional headshot becomes the face of your online presence. Having an updated headshot creates a lasting impression, helping you stand out in a sea of profiles.
Plus, if you consider yourself a thought leader or a content creator within your industry, a headshot is essential for connecting with your audience and helping them associate your lovely face with a name!
So, if you have a hunch that the pictures you're using now aren't the best pick for moving your reputation forward, it’s time to move on to the next.
Reason #2: You’ve got a new job, promotion, or started a new business endeavor.
What better reason to update your professional photos than reaching for new heights in your career?
Professional headshots should be relevant to your current position or career path, so get some fresh photos to make the new season you’re stepping into official! You’re moving on up, and your headshots ought to reflect that change.
Additionally, an updated headshot can signify your growth and progress within your profession. It reflects your confidence and enthusiasm for the opportunities that lie ahead.
Reason #3: You want to (re)define your personal brand.
Whether you’re a business owner or not, you have a personal brand that speaks for itself—even when you aren’t in the room.
Think of your personal brand as your image or how your network or clients perceive you, and you can influence this perception by showcasing a professional headshot that you’re proud of.
Your headshot becomes the visual representation of your personal brand's values, culture, and vision. It should align with the message you want to convey to your target audience.
By updating your headshot to align with your current brand identity, you can reinforce your brand's message and enhance your overall brand image.
What your professional headshots say about you and your brand matters, so make sure it’s saying nothing but good things!
Reason #4: You’ve outgrown your old headshot.
Raise a hand if your appearance has changed over the past two years or more.
If you’re like the rest of us, your looks have definitely changed over time, whether it’s because you’ve dyed your hair, gotten a new piercing, or grown a beard. If your appearance has changed and your professional headshot no longer resembles your current look, or your picture is two years old or more, that’s a good reason to call up a photographer.
An outdated headshot can lead to confusion and misrepresentation, which can be especially crucial for networking events or job interviews. Presenting an accurate image of yourself will ensure a smoother and more successful interaction with others.
Reason #5: You want headshots for different places.
Who says you only have to have one headshot? For example, maybe you’d like to use an updated one for your speaking engagements, or if you’re an entrepreneur, maybe you want a headshot that’s specific to that.
Having versatile headshots for different purposes allows you to tailor your image to match the context and audience.
For instance, a friendly and approachable headshot might be ideal for networking events, while a more formal headshot can be suitable for official documents or publications.
And as we've discussed in another blog, "Top Reasons Why You Need More Than One Look for Your Headshot," having multiple headshots can be beneficial for your personal brand and online presence. Each headshot can convey a distinct aspect of your personality or profession, creating a well-rounded representation of who you are.
The point is that it can be a good idea to differentiate yourself and your brand using multiple headshots for various reasons. There is no hard rule that you must have one headshot only.
So if you’ve been thinking about switching things up or using a refreshed image for a new or unique endeavor, by all means, go for it!
Remember, each headshot tells a different part of your story, and it's essential to use these visual elements strategically to reinforce your brand identity and make a lasting impression on your audience.
Reason #6: You don’t have a professional headshot and need one.
Oh, boy. Is it time for your first-ever professional headshot?!
If you’ve been using a blurry selfie as your LinkedIn profile photo, it’s time to kiss those days goodbye. A real professional headshot isn’t just a picture of yourself in work clothes or with clients. No, no, no.
The photo you use to communicate who you are to your network should be a real headshot that professionals took with the intent to represent who you are in work and business. So, if you need a major reason to update your professional headshots, this is it!
Having a professional headshot not only enhances your image but also boosts your confidence and self-perception. It helps you present yourself as the capable and trustworthy professional that you are.
If you’re ready to finally get your hands on that snazzy professional photo for LinkedIn or just give your headshots the refresh they need, we’re here for you.
Leave us a message on our contact page, and we’ll get in touch with you to offer more insight into our services and help you get the professional headshots that you need!
OH, HEY! YOU’RE IN NEED OF A NEW HEADSHOT?
WE CAN HELP WITH THAT!
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