6 Ways to Showcase Your Brand Personality in Photos
Using brand photos can help you elevate your business in several ways.
For starters, they help make a great first impression on your clients, communicate your brand’s values, and show off how exceptional you are as a business owner!
And in case you hadn’t noticed - we don’t produce stale or uninteresting stock photos at MTB Photography. So bring your bad self to your branding session, and get ready to have some fun!
By creating images that tell a story, we enable you to connect with your audience on mutual interests. These story-driven photos create valuable connections with your audience that can be used in website banners, social media ads, and more.
Nowadays, customers care a heck of a lot more about the people, not the brand. It’s more important to show off your dazzling personality to reel ‘em in and make your business stand out!
Oh, and one last little tip for you before we continue:
Before you get to your shoot, there are a few things we encourage you to think about:
What is the story that you really want to tell your audience?
Speaking of your audience, who are they, really? Keep this in mind when planning your shoot.
HERE ARE 5 WAYS TO SHOWCASE YOUR PERSONALITY AND LET YOUR AUTHENTIC SELF SHINE THROUGH YOUR BRAND PHOTOS!
1. This is a Moment to CELEBRATE!
Take advantage of your personal branding session to buy yourself some new clothes or that must-have item you’ve been lusting after!
Don’t cut corners when it comes to investing in your business and brand. Treat yourself to a spa day or a fresh haircut, and invest in professional hair and makeup for your photoshoot!
After your personal branding shoot is over, why not schedule a night out on the town to celebrate (and make the most of your new get-up). Or if you have been running out-of-date night ideas, why not use this as an opportunity to enjoy a fancier than usual outing with your significant other?
2. Bring On The Props!
One of the easiest ways to add some character and fun into a photo is by using props. These items are an important part of telling your story. So while props might seem unsuspecting in brand photos, they’re actually intentional tools used to make your brand come to life.
For example, if you’re a writer, you could bring along your favorite books to the scene, your go-to coffee mug for when you’re churning out assignments, or even your furry friend that keeps your company while you work. So choose your props wisely (we’ll help, too!), because they help paint a clearer picture about yourself and your brand. Plus, they give you something to do with your hands!
3. Showcase Your Hobbies And Passions.
Your brand photos are supposed to tell a story about who you are.
You should highlight the best parts of yourself by incorporating what you love into your brand photos. This trick can help you not only show off your personality but connect with clients through mutual interests and hobbies!
4. Pick A Location That Represents You.
Don’t be afraid to get outside and bring us along to all your favorite spots to work or that get you inspired! Whether it’s your backyard, the office, a coffee shop, you name it, and it can quickly become the perfect backdrop for your brand photos.
You may even want to choose a location that can support both sides of your life. One space might showcase you in the zone at work, while another might highlight you living it up and enjoying a coffee and a good book!
5. Capture The Behind-the-Scenes Moments.
Who doesn’t love having an “inside look”?
Give the people what they want, and showcase what your actual day-to-day looks like in your brand photos. Images like these bring out the best of your personality and really showcase what your brand is all about to your audience!
6. Be Your Authentic Self!
At the end of the day, you have to be willing to bring your authentic self to the table for your brand photos! Don’t be afraid to express yourself through your clothes, the scene, or even your energy. Trust us. The people want to see it!
By this point, you should be more than prepared to showcase your personality in your brand photos and win over all your loyal customers!
If you’ve made it all the way down here, give yourself a pat on the back! To celebrate, we have a little something special in store for you.
You might be still at a loss for how to properly plan for your branding shoot, so we’ve created a Branding Planning Guide just for you!
You can discover an array of useful tips inside our Branding Planning Guide, and when you’re ready to book a session with us, you can do so HERE!
READY TO BOOK YOUR BRAND PHOTOSHOOT?
WE ARE TOO!
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